Explorer - Attorney at Law

Our client for this banner was an attorney at law who wanted to promote his legal services via our platform. First, we created two articles with useful insights and tips on legal matters and then we remarketed all readers of the articles via the HTML5 banner you see here.

To ensure we convey all needed info regarding the client, we decided on the explorer concept, which provides multiple tabs on banner level. Users can switch through them and read the available info. In this case, we listed a few of the legal fields our client covers on one tab, and the two articles with useful content on the second tab. To be more inviting, we placed a direct button to dial and make a phone call to the attorney at the top of the banner. To build user trust, a picture of the attorney was used in the ad, which was also visible on the articles which the users had already seen as well. In this way users could easily recognize the attorney and be confident in their decision to pursue his services!